You can set a website for your music band or group, but lack ideas on how to get traffic there. This is a problem that most musicians face since they have no real knowledge of search engine optimization. You need to properly optimize your website to get traffic to the site. In turn, this will improve your rankings, and you can move up higher within search engine results. It is not as difficult as most people think. With persistence and hard work, you will have your website at the top of these results. Below are SEO tips that can help you as a musician.
As far as optimizing the website is concerned, you have to wisely choose keywords and ensure they are a good match for the site. You need to strive for between five and ten keywords and nothing more. Put yourself in the minds of people searching for content like yours. It is advisable to include your name, location and music style as keywords. You want people in your area to be able to get you whenever they search. Google Adwords will help to show you the relevant keywords to your music niche and genre. You can also see how many times every month the keywords are searched. These are the keywords you want to use throughout your site content.
These are inserted into the HTML of your website within the header. They are vital for inserting keywords and entering relevant titles and descriptions for the site. When the homepage shows up in search engines, this is what people get to see. It is thus crucial that you have both correctly filled. You also need to have something descriptive, yet catchy since this will help people decide whether or not to visit.
Use Real Words
Most musicians think it is OK just to post mp3 or videos players on your website and have no real words, but this is not good for SEO. Google cannot read mp3 and videos players. It can only read words s without actual words. It has no way of knowing what the website is about. You must add some mix and content in the keywords you research where you can.
This is one of the best ways of getting the word out about your music. There are a lot of social networks for musicians, the most beneficial are MySpace, Twitter, Facebook, and YouTube. You can use these as an opportunity to connect with other musicians and network. You also need to post your music but do not only promote your own content. Try to interact with friends and share content from others as well. The coldplay first hit made use of the social networking.
Do not just add music and other content to the site then sit back and expect traffic to begin pouring in. You must get out there and be active. It is good to share on social media but once is never enough. More than likely, your status update and tweet will be pushed down in your friends’ timelines within minutes of posting, and they will miss out if they are not right there to see it.
The importance of SEO cannot be stressed enough. It is not something which you do once, and you are done. You must keep it up regularly. Hard work will pay off if you stick to these tips.